For the first time ever, a Johnnie Walker campaign features a female as a main protagonist for the brand. We wanted to inspire millennials audience to take action and make decisions about their future. Bringing the "Keep Walking" concept to a younger audience.
THE NEXT STEP IS INSIDE YOU.
CP+B Brasil // Creative Team: Pedro Galdi, Nicholas Bergantin, Luiz Paccillo, Mihail Aleksandrov // Creative Director: Marcelo Rizério // CCO: André Kassu, Marcos Medeiros // Director: Ian Ruschel (Iconoclast)